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Lights… Camera… Your Chiropractic Practice in Action!

Video is very, very powerful.  Need proof?  According to Alexa, YouTube is the second most-visited website on the planet, with 1.5 billion users logging in every month and watching 1 billion hours of video per day!  The number-one website spot belongs to Facebook, which has 4 billion video views per day!  Furthermore, Cisco predicts that […]

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Practical Productivity Hacks

We are living jam-packed lives.  A perpetual balancing act between everything we MUST get done and everything we WANT to get done.  In this article, we have compiled some practical hacks to check more off your “to do” list, turbo-charge your productivity and maintain your sanity.  We’ve divided our hacks into mind, body and spirit.  […]

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Website Must-Haves

Website Must-Haves In this digital age, your website often serves as your first impression to prospective patients, team members, even joint venture or networking partners. It can also support all your marketing initiatives, serve as a central location to house your marketing messages and act as a funnel for your social media campaigns. It can […]

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How to Improve Social Media Marketing for Your Chiropractic Office

  As a chiropractor, you wear many hats. Even if you employ a team, your vision and leadership is crucial to your practice’s success. When it comes to marketing, it’s easy to wonder whether you’re using the correct strategies or wasting your time on tactics that ultimately won’t work. You may be harboring the dreaded […]

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How to Work Less and Earn More

Work less and earn more…is that even possible these days?  No doubt you’ve seen myriad business books claiming to contain The Secret Sauce for Stunning Success, Limitless Time Off and Working on the Beach.  Riiiiight.  Meanwhile, there’s so much to do in your office (which may or may not be beach adjacent), it seems business—and […]

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How to Attract Profitable Patients

Before you balk at our headline, it’s not about the money. It’s always about people. It just happens that the right thing to do can also be the most profitable thing to do. Consider that your patients can represent two sides of the same coin: there are consumers who are looking for and willing to […]

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Top 3 Marketing Trends for Chiropractors in 2019

  Since marketing is so important to chiropractors who want to grow their practice, we like to keep our eye on the latest trends.  We recently came across an article from Entrepreneur called “10 Marketing Trends to Watch in 2019.”  (Keep reading, we’ll put a link to it at the end of this article, so […]

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Top 4 Ways to Educate Your Patients with Repurposed Marketing Content

As a chiropractor, you invest a lot of time and money in discovering new ways to help your patients. You invest in programs, supplements, new technology, self-education and certifications. You find ways to support your patients’ desire to heal naturally and prevent health issues. This is an excellent strategy because selling more services to your […]

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How to Get a Great ROI (and New Patients) from Local Health Fairs

    The end of summer brings an upswing in health and wellness fairs across the country. Undoubtedly, you’ve participated in at least one of these and know how expensive they can be. Think of all the costs associated with exhibiting at an event: booth space, marketing materials, branded tchotchkes to give away, travel tolls […]

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How to Increase Referrals to Your Practice

How to Increase Referrals to Your Practice Referrals are a compliment to you and your practice.  You might feel humbled or elated (or both) when you get one.  Word-of-mouth is the best kind of marketing, but you don’t have control over that . . . or do you?  You can indeed have a strategy for […]

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